Pak Suzuki makes first export of Japanese-spec mini-vehicles to Brunei

Pak Suzuki Motor Company, the Pakistani subsidiary of Suzuki, has begun exporting Alto and Every models to Brunei, according to Business Recorder. Suzuki announced the launch on August 27 as the first export from an overseas base of mini-vehicles matching Japanese models in body size and engine capacity. Boustead also announced that it will begin handling Suzuki motorcycles, with sales expected around autumn 2026.

The company was set up in Pakistan in August 1983 as a joint venture between Pakistan Automobile Corporation and Suzuki Motor Corporation of Japan, which holds the majority stake. It assembles, makes and markets cars, pickups, vans, 4x4 vehicles and motorcycles under the Suzuki name, and says its 175 outlets spread over more than 100 cities make up the country's biggest dealer network. In 2023, State Bank of Pakistan import curbs on letters of credit caused severe inventory shortages and several plant shutdowns.

The company also voluntarily delisted from the PSX in 2023, with its board citing losses booked in 2019, 2020 and 2022, no dividends since 2019 apart from 2021, and a historically low share price. Even so, Suzuki Motor Corporation has restated its long-term commitment to Pakistan, describing it as one of its key global markets and promising continued investment.